How to get your website found on google?
We get asked this question a lot!
To get your website found on Google, you'll need to focus on Search Engine Optimisation (SEO). SEO involves optimising various aspects of your website to improve its visibility on search engines like Google. Here are key steps to help get your site found:
1. Submit Your Site to Google Search Console:
- Create a Google Search Console account and submit your website’s sitemap. This helps Google crawl and index your site.
2. Optimise Your Content:
- Keyword Research: Use tools like Google Keyword Planner, Ahrefs, or SEMrush to identify keywords people search for in your industry.
- Content Optimisation: Include those keywords naturally in your page titles, headers, body text, image alt text, and URLs.
3. Improve Website Speed:
- Google favors fast-loading websites. Use tools like Google PageSpeed Insights to identify areas for improvement.
4. Mobile Optimisation:
- Ensure your site is mobile-friendly. Google uses mobile-first indexing, meaning it prioritizes the mobile version of your site.
5. Create Quality Content Regularly:
- Publish useful, informative, and engaging content that answers common questions and solves problems for your audience.
- Regularly updating your site with new content can keep your site fresh and relevant.
6. Get Backlinks:
- High-quality backlinks (links from other reputable sites to yours) are a key ranking factor. Reach out to other sites for guest posting or partnership opportunities.
7. Use Structured Data (Schema Markup):
- Adding structured data to your site helps search engines better understand the content and context of your pages.
8. Social Media & External Promotion:
- Share your content on social media and encourage others to share it. While social signals don't directly impact rankings, increased traffic and visibility can improve your chances of being found.
9. Fix Technical Issues:
- Regularly check for crawl errors or broken links. Google Search Console can help identify these issues.
10. Monitor and Improve:
- Continuously monitor your website’s performance in Google Search Console, Google Analytics, and through ranking tools. Adapt your SEO strategy as necessary.
By following these steps and consistently improving your site, you’ll increase the chances of being found on Google. SEO is a long-term process, so be patient and persistent.
Most business owners don’t have time to implement and monitor the above processes. If that sounds like you then potential customers aren’t finding your website.
Contact our team and see how we could help manage your SEO and Google Ad campaigns.
